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IABC/Toronto

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2022 Award Winners

Congratulations to our 2022 award winners!

For 37 years, the prestigious OVATION Awards has celebrated excellence in communications in the Greater Toronto Area.

With close to 170 entries submitted this year, we are proud to celebrate the award winners whose work has been evaluated against the global standard of the communications profession using  IABC’s Global Seven-Point Scale of Excellence.

The winners of the Awards of Distinction and the Best of the Best Judges choice awards will be announced at the In-person event on June 16 at Berkeley Fieldhouse, from 6 to 9 p.m.

Click here to book your tickets


Awards of Distinction

Boutique Agency of the Year (Five or fewer employees)

  • The PR Department

Small Agency of the Year (Six to 20 employees)

  • Tenzing Communications

Mid-Size Agency of the Year (21 to 50 employees)

  • Craft Public Relations

Large Agency of the Year (51 or more employees)

  • Edelman Canada

Corporate Communication Department of the Year

  • The Regional Municipality of York

Not-for-Profit Communication Department of the Year

  • Sheridan College
2022 IABC/Toronto Best of the Best Judges Choice Award winner:

  • Campaign: The Launch of Cold Brew
  • Organization: Tim Hortons & Craft Public Relations

Awards of Excellence

Division 1: Communication Management

INTERNAL COMMUNICATION

  • Sheridan College: Employee Diversity Self-Identification Census

MARKETING, ADVERTISING & BRAND COMMUNICATION 

  • ​​Upfield Canada & Edelman: Oat Yes We Did! Becel® with Oat Beverage Launch
  • Huntsville Hospital Foundation with Tenzing Communications Inc.: Count On Us
  • The PR Department: Sesame Snaps Canada
  • ​​Craft Public Relations: Introducing the Impossible Whopper to Canada
  • Craft Public Relations: Earth’s Own Plant Challenge

MEDIA RELATIONS (BUDGET UP TO $50,000)

  • LABOUR & WeRPN: WeRPN Nursing During COVID-19

MEDIA RELATIONS (BUDGET MORE THAN $100,000)

  • Craft PR: Champion the Truth: National Newspaper Week 2021
  • SodaStream & Edelman: SodaStream Bublé Drops
  • McCormick Canada: Get Outside with Club House

COMMUNITY RELATIONS

  • Sheridan College: Sheridan CommUNITY Vaccine Clinic
  • Nishnawbe Aski Nation and Ornge Communications Teams: Operation Remote Immunity

GOVERNMENT RELATIONS AND PUBLIC AFFAIRS

  • Climate Proof Canada & Paradigm: It takes both offence and defence to win

COVID-19 RESPONSE & RECOVERY MANAGEMENT AND COMMUNICATION

  • Engineering Strategic Communications, University of Toronto: U of T Engineering COVID-19 Response, Recovery & Retention

CORPORATE SOCIAL RESPONSIBILITY

  • The Commonwell Mutual Insurance Group with Tenzing Communications Inc: The Commonwell L.E.A.F. Initiative
  • Home Instead: Be a Santa to a Senior

IDEA (INCLUSIVITY, DIVERSITY, EQUITY & ACCESSIBILITY)

  • The Regional Municipality of York: York Region’s Employee Demographic Survey

IDEA (INCLUSIVITY, DIVERSITY, EQUITY & ACCESSIBILITY) – ANTI RACISM

  • Sheridan College: Employee Diversity Self-Identification Census

Division 4: Communication Skills

SPECIAL & EXPERIENTIAL EVENTS

  • The Regional Municipality of York: 2021 Agri-Food Forum
  • Strategic Objectives: #KiaElectricSound Event

DIGITAL COMMUNICATION & COMMUNICATION FOR THE WEB

  • Climate Proof Canada & Paradigm: It takes both offence and defence to win

SOCIAL MEDIA

  • The PR Department: Sesame Snaps 15 Minutes of Me Time
  • Tim Hortons & Craft Public Relations: Tim Hortons – The Launch of Cold Brew

WRITING

  • Strategic Objectives: Benjamin Moore Matte Story Program
  • Sheridan College: Forever Proud – Al Ramsay

 


Awards of Merit

Division 1: Communication Management

INTERNAL COMMUNICATION

  • Sheridan College: Fall 2021 Return to Campus Employee Communications Campaign

SAFETY COMMUNICATION

  • Argyle & WorkSafe Saskatchewan: Slips, trips and falls can have a lifetime impact.

MARKETING, ADVERTISING & BRAND COMMUNICATION

  • Strategic Objectives: Relaunch of Zoglo’s
  • Craft Public Relations: Monogram x Patrick Kriss Partnership
  • GSK & Edelman: Advil’s #AfterMyShot / #AprèsMonVaccin
  • Argyle: Come Back Strong
  • Lumenus Community Services with Tenzing Communications Inc.: The Lumenus Brand
  • Government of Northwest Territories: Speak the Tooth
  • Tim Hortons and Craft Public Relations: Tim Hortons Holiday Bear
  • RICS: Modus shift from print to digital

MEDIA RELATIONS

  • Sheridan College: Thinking Globally and Locally: Sheridan Welcomes Refugee Athletes as Students and Permanent Residents

MEDIA RELATIONS (BUDGET UP TO $50,000)

  • Tim Hortons and Craft Public Relations: The Launch of Timbiebs in Canada
  • Craft Public Relations: Nintendo’s Launch of Big Brain Academy: Brain vs. Brain
  • Royal LePage: Royal LePage Spring 2021 Recreational Property Campaign

MEDIA RELATIONS (WITH A BUDGET OF MORE THAN $50,000 AND UP TO $100,000)

  • Strategic Objectives: Launch of Perrier Energize
  • APEX PR: 2021 Traeger Media Relations Program

COVID-19 RESPONSE & RECOVERY MANAGEMENT AND COMMUNICATION

  • Sheridan College: Fall 2021 Return to Campus Employee Communications Campaign
  • Cineplex and Touchwood PR: The Big Screen is Back!
  • The Regional Municipality of York: COVID-19 Vaccine Confidence

CORPORATE SOCIAL RESPONSIBILITY

  • Strategic Objectives: San Pellegrino Chef Collective

NON-PROFIT CAMPAIGNS

  • Jake’s House and Edelman: Sounds of Progress

IDEA (INCLUSIVITY, DIVERSITY, EQUITY & ACCESSIBILITY)

  • Jake’s House and Edelman: Sounds of Progress

SOCIAL MEDIA PROGRAMS

  • APEX Public Relations Inc., ruckus Digital, Levi’s® Canada: Levi’s® Canada 2021 Ambassador Program

Division 4: Communication Skills

SPECIAL & EXPERIENTIAL EVENTS

  • Strategic Objectives: 18th Annual Cashmere Collection
  • Healthcare Insurance Reciprocal of Canada (HIROC): HIROC Annual Conference Goes Virtual in 2021
  • Sheridan: Sheridan Alumni Couch Camp
  • Corporate Communications Team, Sun Life: Digital for Dean: A CEO’s retirement send-off embracing a digital mindset
  • Enbridge Gas/Context Creative: Ontario’s First Carbon-Negative Bus

DIGITAL COMMUNICATION & COMMUNICATION FOR THE WEB

  • Interac Corp: Interac Hub 2.0 intranet transformation
  • Sheridan College: Launching Sheridan’s Newsroom
  • Argyle: Come Back Strong
  • University of Toronto, Faculty of Arts & Science: Congratulations Campaign

AUDIO/VISUAL

  • Jake’s House and Edelman: Sounds of Progress
  • Argyle: Come Back Strong

SOCIAL MEDIA

  • Levi’s® Canada and ruckus Digital: Levi’s® Canada Social Video Series

PUBLICATIONS

  • York Region Rapid Transit Corporation: York Region Rapid Transit Corporation – 2020 Annual Report
  • RTOERO: Renaissance Magazine in Pandemic Times
  • RTOERO: 2020 Renaissance magazine redesign for education retirees

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Upcoming Events

  1. RECORDING: Strategic Planning: Gearing up for a Post Pandemic World

    April 29, 2022 @ 8:00 am - April 28, 2023 @ 5:00 pm
  2. RECORDING: Putting the “A” in IDEA: Accessible Communications for PR & Comms Pros

    November 14, 2022 @ 8:00 am - November 30, 2023 @ 5:00 pm
  3. RECORDING: Challenging Communication Metrics: An Act of Humanistic Rebellion

    January 11, 2023 @ 8:00 am - January 11, 2024 @ 5:00 pm

View All Events

Contact Us

IABC/Toronto
189 Queen St E, Suite 1
Toronto, ON M5A 1S2
Tel: 416-968-0264
Fax: 416-968-6818
Email: toronto-info@iabc.to
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