Congratulations to the 2016 Silver Leaf Award Winners!
Earning a Silver Leaf award is among IABC Canada’s highest achievements, and recognizes the leaders of our industry for their hard work. Please join us in congratulating our Canadian Professional Communicators! 53 entrants were honoured with a Silver Leaf Award: 43 received an Award of Excellence and 10 an Award of Merit. The Silver Leaf Awards recognize professional communicators’ work that exemplifies excellence in strategic planning and outstanding creative execution in the field of communications. You can view the complete list of winners by going to http://iabccanada.ca/wp-content/uploads/2016/12/2016_Silver_Leaf_Winners.pdf.
Winners from the Greater Toronto Area include:
| Brand Communication Lena Knight, Edelman Entry Title:Go RVing Canada – #BringBackWildhood Award of Excellence |
Digital Communication Channels Tracy Adams, City of Oshawa Entry Title:Website Redevelopment Project Award of Merit |
Digital Communication Channels Monique Poirier, College of Dietitians of Ontario & Ernesta Rossi, Cyrus Mavalwala, Advantis Communications Entry Title: College of Dietitians of Ontario online quiz educates and connects with target audience Award of Excellence |
| Government Communication Programs Lisa Zabolotin, The Regional Municipality of York Entry Title: Diversity and Inclusion in York Region Award of Merit |
Government Relations Nancy Gale, Mississauga Halton CCAC Entry Title: Faces of Care Award of Excellence |
Internal Communication Corporate Communications Team RSA Entry Title: Mission Possible Roadshow Pilot Award of Excellence |
| Internal Communication Marie-Chantale Maltais, BMO Financial Group Entry Title: BMO’s Brand Revitalization: Building our brand from the inside out Award of Excellence |
Internal Communication Monika Paquette, Medtronic Canada Entry Title: Creating Meaningful Change: our journey through an integration Award of Excellence |
Marketing Communication Stephanie Engel, LG-One Canada, a WPP LG dedicated entity represented by GCI Canada; LG Electronics Canada Entry Title: A View From Above: Leveraging the Rooftopping Phenomenon to Launch the LG G4 into Canada Award of Excellence |
| Marketing Communication Paula Knight, Cancer Care Ontario Entry Title: ‘Just Book It’ – A Mammogram Could Save Your Life Award of Excellence |
Marketing Communication Sarah McEvoy, Edelman Public Relations Entry Title: OAO 20-Second Daydreams Award of Excellence |
Marketing Communication Michael Thomson, Edelman Canada Entry Title:Know Your Worth Award of Excellence |
| Media Relations Stephanie Engel, LG-One Canada, a WPP LG dedicated entity represented by GCI Canada; LG Electronics Canada Entry Title: A View From Above: Leveraging the Rooftopping Phenomenon to Launch the LG G4 into Canada Award of Excellence |
Media Relations Amanda Federchuk, GCI Group Entry Title: Making Obesity Matter Award of Excellence |
Media Relations Amy Laski, Felicity Inc. Entry Title: The Power of PR for Ten Thousand Villages Award of Excellence |
| Media Relations Rick Maddalena, NATIONAL Public Relations Entry Title: Kiss IPF Goodbye 2015 Award of Excellence |
Media Relations Jennifer Meehan, Edelman Entry Title: Baking with Becel® and Demystifying Margarine News Bureau Award of Excellence |
Media Relations Carolyn Santillan, NATIONAL Public Relations Entry Title: Grounded: Pneumonia Vaccine Awareness Award of Excellence |
| Publications Maliha Aqeel, Institute of Corporate Directors Entry Title: Revamping Director Journal Award of Excellence |
Publications Avori Cheyne, Mississauga Halton CCAC Entry Title: My Story patient and carer information package Award of Merit |
Research Innovation Julien Coulter, NATIONAL Public Relations Entry Title: Belief Based Behaviour: Metastatic Breast Cancer Award of Excellence |
| Social Media Programs Kathryn Boland, ruckus Digital Entry Title: Targeting the Quebec Market on Facebook Award of Excellence |
Social Media Programs Kathryn Boland, ruckus Digital Entry Title: The Beautiful Game – Inside POLYSPORIN’S 2014 World Cup Sponsorship Award of Excellence |
Social Media Programs Carolyn Santillan, NATIONAL Public Relations Entry Title: Don’t Overlook What’s Missing: Pediatric Vaccination Reminder Campaign Award of Excellence |