IABC/Toronto

June 2025

 

 

 

June 2025: Transparency, AI and the changing role of communicators

In our June edition, we explore the topic of transparency and its intersection with artificial intelligence (AI). We also look at the changing role of communicators in the evolution of AI technology.

About Communicator
Linda Bicho-Vachon

Letter from the Editor-in-Chief

BY Linda Bicho-Vachon

Welcome to the June 2025 edition of IABC/Toronto’s Communicator which focuses on transparency. As communicators, we walk a tightrope when tasked with drafting messaging that is truthful and open without creating doubt and fear. With more companies using artificial intelligence (AI) in their daily operations, the need for transparency is even greater.

Read more

A person’s hand holding a black marker is drawing a simple concept diagram on a transparent or whiteboard surface. The diagram begins with a box showing four stick-figure people in a circle, representing a team or community. Arrows from this box point to three other boxes: the top shows a lightbulb symbolizing an idea or innovation, the middle has a globe representing global reach or internet, and the bottom features a smartphone and a laptop connected by arrows, indicating digital communication or technology integration.

Demystifying AI: The Critical Role of Communicators in Promoting Transparency

BY Caterina Valentino

Caterina Valentino outlines how communicators can bridge the gap between AI custodianship and public understanding—promoting transparency, trust and ethical awareness through clear, responsible messaging.

Read more

A group of five illustrated people, both men and women, stand in front of a large computer screen displaying a sad face icon, indicating an error or system failure. The screen is blue with a large white frowning face, a red “X” icon, and indecipherable lines of text or code, suggesting a technical issue or failed login attempt. The group of people appear confused, frustrated, or concerned, with varied body language—hands on heads, crossed arms, or questioning gestures. The background is a light blue sky with a few cartoon-style clouds, creating a digital and modern atmosphere.

Trust and Transparency in AI Communications

BY Krista Davidson

Krista Davidson describes the risks of using generative AI and how communicators can ensure trust and transparency in AI systems.

Read more

A close-up of a person's hand holding a smartphone, angled horizontally, as they appear to check or use it. Superimposed on the image is a bright red triangular warning icon with an exclamation mark and the word "ALERT" in bold capital letters, indicating an emergency or important notification. The background is softly blurred, highlighting the phone and alert message. A document or notepad lies on the table beneath the hand, partially visible.

How inclusive design strengthens transparency in crisis communication

BY Matisse Hamel-Nelis

“Trust doesn’t only come from facts and data. It comes from clarity.” Accessible communications and marketing expert, Matisse Hamel-Nelis offers tips on how to create crisis communications that reaches all audiences.

Read more

A judge’s wooden gavel is shown poised above wooden blocks that spell out the word “TRUST” in bold black letters. The gavel is about to strike the final block, symbolizing the impact of judgment, authority, or decision-making on the concept of trust. The background is a smooth teal surface, which contrasts with the wood tones of the blocks and gavel, emphasizing themes of justice, credibility, and ethical responsibility.

Crisis Communications: The Essential Role of Your Legal Counsel and How to Best Manage the Relationship

BY Bryan G. Jones

“Engaging legal counsel during a communications crisis is a critical component of effective management.” Bryan Jones explains the importance of integrating legal counsel and into an organization’s crisis communications strategy to ensure accurate and transparent messaging to stakeholders.

Read more

A visual representation of human-robot collaboration. Robotic hands and human hands are interlinked to form the shape of a heart against a grey background. The robot hands are metallic and mechanical, while the human hands are varied in skin tone, symbolizing diversity. Together, they form a circle that signifies unity, cooperation, and mutual understanding between humans and artificial intelligence or technology.

Your Degree Got You Here. Your AI Skills Will Get You Hired

BY Roopal Chaturvedi

“The objective isn’t just to use AI, but to understand how it can complement your skills as a communicator.” Roopal Chaturvedi offers job search tips to help new graduates stand out.

Read more

A futuristic office scene shows a humanoid robot and a woman collaborating at a desk. The robot, with a sleek white and black design and glowing blue eyes, is seated and typing on a wireless keyboard connected to a large desktop computer. Next to it, a woman with dark hair tied back, wearing large black glasses, a beige and white striped top, and blue jeans, is standing and leaning over the desk. She is writing in a notebook with focused attention, as if taking notes or explaining something. Sunlight filters into the bright, modern room through large windows in the background, emphasizing a clean, high-tech work environment.

Writing Headlines That Work: Why AI Is Your New Creative Partner

BY Mandy Silverberg

Mandy Silverberg explores how communicators can use AI to generate engaging headlines.

Read more

A group of five diverse professionals gathered in a bright, modern office setting. Two women in the foreground, one with blonde hair and the other with braided hair, are smiling and shaking hands. A man in a beige jacket stands in the center, also smiling and engaging with the group. Two other colleagues, a man in a dark blue shirt and a woman in a white blouse, are observing and participating in the conversation. A potted plant and a whiteboard or screen are visible in the background, emphasizing a collaborative and welcoming work environment.

Connecting communicators: Insights from IABC/Toronto’s latest member survey

BY Nathalie Noël

Nathalie Noël summarizes the results of the IABC/Toronto’s latest member survey and highlights the value an IABC membership offers to communicators.

Read more

Contact Us

IABC/Toronto
189 Queen St E, Suite 1
Toronto, ON M5A 1S2
Tel: 416-968-0264
Email: toronto-info@iabc.to
Privacy