Penny L. Reid (She/Her)
Penny is a senior communications leader with over 20 years of experience driving strategic communications, corporate narrative development, and executive counsel across financial services organizations. Most recently, she served as a senior communications leader in the Wealth Management division of one of Canada’s largest banks, where she led a multi-disciplinary team spanning communications, creative design, multimedia, and digital content. She provided strategic counsel to C-suite executives on high-stakes initiatives, transformation programs, and major events.
Penny holds an MBA from McMaster University’s DeGroote School of Business, a BBA from the University of New Brunswick, and a Master’s Certificate in Marketing Communications from York University’s Schulich School of Business. She is currently completing a certificate in AI for Strategic Communications Professionals.
Her board experience includes serving on the University of New Brunswick’s Board of Governors and as Chair of the Marketing & Communications Committee for Women in Capital Markets (now VersaFi). A relatively new IABC member, Penny is passionate about communications and giving back to the profession by serving on the board. She looks forward to helping celebrate communications excellence across the GTA through the OVATION Awards.