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How Communicators can Prepare for Tomorrow: Horizon Scanning & Scenario Planning
Wednesday, October 7, 12 to 1 p.m. ET, Zoom session
IABC/Toronto Lunch & Learn with Ann-Marie Blake
As communicators, we’re often focused on helping organizations navigate today’s challenges. But how can we better prepare them for what may come next?
Join Ann-Marie Blake, Co-Founder of True and Chair of the IABC Heads of Communication Shared Interest Group, for an interactive Lunch & Learn exploring how horizon scanning and scenario planning can help communicators anticipate potential future scenarios, assess their impact on current plans and help employees understand where they fit in the organization’s future.
A Chartered PR practitioner and former member of the IABC International Executive Board, Ann-Marie will also share how these tools can help communicators become more strategic advisors to their organizations.
Fees:
• Free: IABC/Toronto members
• $20: Lite members ($22.60 with HST)
• $25: Non-members ($28.25 with HST)