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March 2022

RECORDING: The 5th P of Marketing – Pivot (or in this case, Pandemic)

March 1, 2022 @ 8:00 am - 11:30 pm

How Marketing Communications Teams are Navigating the Ultimate Test RECORDED on Thursday, February 25 To keep pace in the ever-changing consumer landscape, businesses in Canada have a difficult task at hand when it comes to engaging with customers.  In retail specifically, winning requires retailers to take an adaptive, dynamic, and dexterous approach that puts the customer at the centre…especially when it comes to their marketing communications strategy. Join Canadian Tire’s AVP of External Communications, Stephanie Nadalin, and Irene Daley, AVP…

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