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PIC Presents: Pricing Secrets from the Pros

April 25 @ 6:30 pm - 8:00 pm

Tuesday, April 25, 6:30 p.m. to 8:00 p.m. via Zoom 

Independent professional communicators won’t want to miss this next professional development event.
Our panel of successful independents will share their strategies for pricing services, negotiating rates and communicating their value to clients.

You’ll learn more about:

  • • Subtle techniques that can make a big difference thanks to the psychology of pricing
  • • Hourly rates versus project prices versus retainers, and everything in between
  • • Value-based pricing and the bounty that lies beyond
  • • How to handle tricky pricing scenarios

The evening includes Q&A and discussion.

Don’t miss this opportunity to learn from the pros and take your pricing strategy to the next level.


  • • $15: IABC members ($16.95 with HST)
  • • $25: Non-members ($28.25 with HST)

This event counts towards professional development credits to maintain the IABC Communications Management Professionals (CMPⓇ) or Strategic Communications Management Professionals (SCMPⓇ) certification. Learn more about these certifications.

Register Now


April 25
6:30 pm - 8:00 pm
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