RECORDING: The art of business development: Proven strategies for indie communicators

Recorded on Tuesday, March 19, 2024 Business development is an essential skill for any indie communicator – but it can be a daunting proposition! Join your fellow independents for this webinar where a panel of seasoned pros share their tips and tricks for building, growing, and maintaining a thriving freelance communications practice. Learn how to […]

RECORDING: Discussing new insights to navigate the changing Canadian health & media ecosystem

Recorded on Wednesday, May 22, 2024 IABC Toronto and CPRS Toronto host the Canadian Medical Association (CMA) for an engaging discussion on the evolving media landscape and the profound influence of social media disruption on the distribution of high-quality health information. Health communicators are experiencing a systemic change in the way Canadians receive and interact […]

RECORDING – PIC Presents: AI for Indies

Recorded on October 1, 2024 Unleash the power of artificial intelligence with communications expert Lisa Gibson, founder of Ignite Communications and former chief of staff and head of communications for Microsoft Canada. In this interactive session, Lisa takes us through: • AI tools and use cases for independent communicators • The art of the prompt […]

Connecting with Everyone: Communicating about Trans People with Dignity and Respect

Monday, March 17, 2025, 12 to 1 p.m. on Zoom Over 100,815 Canadians identify as trans or non-binary. Yet their voices remain underrepresented in mainstream media. In a time of increasing global anti-trans hate fuelled by misinformation, communicators have an opportunity to show up as visible allies to trans people through inclusive and respectful communications. […]

PIC Presents: Delighting Clients & Wowing on Zoom: The Communicator’s Guide to Professional Presence

Wednesday, March 26, 2025, 4:30 to 6 p.m. on Zoom In today’s fast-paced, digital-first world, strong client relationships and a polished virtual presence can set you apart. Join us to learn the art of client connection and virtual professionalism, so you can build long-term client relationships. Melody Gaukel, Senior Vice President, Proof Strategies, will discuss […]