Thursday April 22, 12 to 1 p.m. EST Join us Thursday April 22, from 12 to 1 p.m. EST when IABC/Toronto will host a Power Panel of our members providing […]
Member Spotlight: Jacob Robinson
Jacob Robinson is a fourth semester public relations student at Humber College. He joined IABC in 2020 to meet and engage with professionals in the communications industry. Jacob was inspired to […]
The 5th P of Marketing – Pivot: Webinar Recap
The COVID-19 pandemic has upended virtually every industry, compelling businesses to quickly and continuously adapt to the ever-changing consumer landscape. How has this impacted the marketing communications function and strategy? […]
RECORDING: The 5th P of Marketing – Pivot (or in this case, Pandemic)
How Marketing Communications Teams are Navigating the Ultimate Test RECORDED on Thursday, February 25 To keep pace in the ever-changing consumer landscape, businesses in Canada have a difficult task at […]
NEW: Innovations in communications and relationship marketing: The JourneyWoman story
Wednesday, March 24, 2021, 5:30 to 6:30 p.m. EST Successful brands use communications that can evoke emotion and resonate with the needs and desires of their target audiences. In this […]
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