Irene Alifanova (She/Her)
Irene is an enthusiastic, results-driven communicator, change and innovation champion, and process improvement ninja with over seven years of success building and executing internal communication strategies, leading global projects and initiatives, and bringing technology and innovation to the corporate communications practice.
In her current role at Element Fleet Management, she focuses on finding creative and innovative ways to keep diverse internal and external audiences informed, engaged, and connected, and on keeping the internal communications practice efficient and future-proof.
Her passion for storytelling goes beyond work – an active member of IABC/Toronto, she has proudly served as the Editor in Chief of the Communicator e-magazine, sharing members’ stories and insights with the rest of the community. And most recently, as VP, Volunteers and Mentorship, focusing on creating more meaningful and fulfilling experiences for our members.